Load into your sequencer

A sequencer (Instantly, PlusVibe, Smartlead, EmailBison…) sends your emails and follow-ups on a schedule across your inboxes. It’s part 2 of your stack, and it’s where your clean list ends up.

From EmailShield to your sequencer

1. Verify the list in EmailShield (Upload a list).
2. Export the addresses you want to send to. The simplest choice is the Safe to send group; see Export your results.
3. Import the CSV into your sequencer as a new lead list. Your original columns (first name, company, and so on) come back in the export, so your personalisation fields still work.
4. Start the campaign and keep an eye on the bounce rate for the first few days.

What about risky addresses?

Risky mostly means catch-all: the domain accepts every address, so the mailbox can’t be confirmed. Many teams send to these from a separate campaign at a lower volume, or only to the ones EmailShield marks likely. See Catch-all addresses.

Keep lists fresh

A verified list doesn’t stay verified forever. If a campaign starts more than a couple of weeks after you verified, or the bounce rate climbs above about 2–5%, pause and run the remaining addresses through EmailShield again.